Home / Seminars / Business Briefings / Wednesday 09 April 2008 / How unified communications is transforming customer interaction

How unified communications is transforming customer interaction

14:00 PM - 14:30 PM |

Mona Sultan - Analyst, Customer Interaction Technologies, Datamonitor

For a number of years contact centers have been unifying their multiple contact channels onto a single platform to improve customer interactions. An improvement in customer service has led to many enterprises realising how important the contact center is to their overall strategy. This session looks at how the contact center is now extending into the organisation through Unified Communications platforms in a bid to accelerate and formulize internal business processes to deliver efficiency and effectiveness.

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